ETA — AI video studioOpen studio
Available workflow

AI UGC and product ads from your images or product link

Turn product photos or a public product link into UGC-style ads with a fictional AI presenter, original product visuals, timed captions and three editable opening hooks.

ETA product guide · Updated

AI presenter
One product. A fresh angle.
Your product, in focus
Hook 01 · Ask a questionTimed captionsLayout illustration · not generated footage

Review product facts and ad scripts before spending on video

Test different hooks with the same presenter and shared message

Keep original product photos visible instead of regenerating packaging

How to create your video

ETA’s AI UGC ad generator combines a fictional talking presenter with your actual product photos. Start from a public product page or upload the images yourself. Review the imported facts, define your audience and approved benefits, then create a presenter and three hook options. Edit the shared script and choose which variants to render. Product photos remain separate from generated footage to preserve the original packaging and appearance. This is a guided ad-creation workflow, not a real customer testimonial service or an ad-buying platform.

  1. Step 1

    Add the product and verify its facts

    Import a public HTTPS product page or upload one to four PNG, JPG or WebP photos up to 8 MB each. Page metadata can be incomplete or wrong, so review the name, description and images. Add your intended audience, supported benefits, optional offer and call to action. If a store blocks imports, use manual photos and details instead.

  2. Step 2

    Choose a presenter and create three hooks

    Choose a warm, confident, upbeat or calm presenter direction. ETA generates a new fictional adult portrait and writes a shared body and CTA with three different opening lines. The English narration uses the studio’s configured voice. The presenter is not a celebrity, a cloned customer or a real person claiming to have used your product.

  3. Step 3

    Edit and approve your selected variants

    Review the presenter, correct every product claim, and edit the hook and body copy. Keep each complete script within the displayed word limit. Select one, two or all three openings. You see the exact reserved-credit cost before rendering; saving a brief does not start paid generation.

  4. Step 4

    Download, review and test your ads

    Kling AI Avatar v2 Pro animates the presenter from the approved narration. ETA combines that clip with original product photos, a brand-color accent, an on-screen CTA and optional burned-in captions. Download the MP4 and separate SRT captions from the private project. Watch every version before uploading it to your advertising platform, and judge performance using your own campaign data.

What you can create

  • Public HTTPS product-page import or one to four uploaded product photos
  • Four presenter directions with a newly generated fictional adult portrait
  • Three editable opening hooks, a shared body and spoken call to action
  • Kling AI Avatar v2 Pro on fal with English studio-voice narration
  • 15- or 30-second MP4s in vertical, square or landscape formats with optional burned-in captions and separate SRT files
  • Private saved projects, selected-variant rendering, background progress and cancellation

Know the limits before you generate

  • AI UGC means UGC-style advertising, not a genuine customer review. Every export visibly identifies the AI presenter.
  • Product photos appear in a composed layout beside or below the presenter; this does not simulate hands-on product use or a real unboxing.
  • Protected or JavaScript-only product pages may require manual photos and details. Check every imported or generated claim before rendering.
  • Uses one configured studio voice. No real-person cloning, automatic publishing, ad buying or performance guarantees. Lip sync and generated appearances can vary.
  • Live generation requires the UGC migration, deployed worker, fal and ElevenLabs access, and credits.

Ideas to get you started

A product launch with several openings

Introduce one product to a defined audience. Compare a question-led hook with a benefit-led hook while keeping the presenter, core message and CTA consistent. Changing fewer creative elements can make the differences easier to interpret in your own tests.

Existing product photos, a new presentation

Reuse approved catalogue images in a presenter-led composition. Original images appear beside or below the presenter and cycle through the ad; ETA does not redraw labels or pretend the presenter is physically handling the product.

A concise paid-social creative

Choose a 15- or 30-second ad in 9:16, 1:1 or 16:9. Use short, substantiated copy and readable captions. Exports include a visible AI-presenter label. Platform review, required disclosures and final publishing remain your responsibility.

Questions, answered

What is an AI UGC ad?

An AI UGC ad is an advertisement styled like creator-led content but made using an AI presenter. It is not authentic user-generated testimony. ETA generates a fictional adult spokesperson and labels the video as featuring an AI presenter. Do not imply that this spokesperson bought, tested or personally recommends the product.

Can I turn a product link into a video ad?

Yes, for accessible public HTTPS pages. ETA imports available product metadata and supported photos, which you review before generation. It does not bypass logins, anti-bot protection or paywalls. If a page needs JavaScript or does not expose suitable images, upload photos and enter the product details yourself.

How many hooks and ad variants can I create?

Each planning stage produces three editable opening hooks with a shared body and CTA. Render one, two or all three selected hooks. You can edit the plan and render again as a new paid job. Existing exports retain the script used when they were generated.

How much do UGC ads cost in credits?

Presenter and three-hook planning costs 20 credits. Each 15-second ad costs 120 credits, and each 30-second ad costs 240 credits. A new plan plus three 15-second variants costs 380 credits. Failed or confirmed cancelled jobs refund their own reservation; completed planning stays charged.

Which model, voice and export formats does ETA use?

Presenter animation uses Kling AI Avatar v2 Pro on fal. Planning uses Gemini through fal and portrait generation uses GPT Image 2.5 Sunburst. English narration uses the configured ElevenLabs studio voice. Export 15- or 30-second MP4s at 720×1280, 720×720 or 1280×720, with separate timed SRT files and optional burned-in captions.

Will the AI presenter hold or demonstrate my product?

Not in this workflow. The original product photos are composed beside or below the talking presenter. This preserves your imagery without promising accurate AI-generated packaging, hand interactions or unboxing footage. Describe only functions or benefits you can substantiate.

Can ETA publish the ads or guarantee conversions?

No. ETA creates downloadable assets; it does not connect ad accounts, buy media, publish automatically or guarantee approvals, clicks or sales. Review claims, rights, AI disclosure and platform requirements before publishing.

Can I cancel an ad job?

Open Jobs to view waiting, running, completed, failed and cancelled work. You can request cancellation from an active job. A job that has not started can release its reserved credits immediately; a running job releases them after the worker stops. Provider work already in progress may not stop instantly.

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